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PPDV – Professional Product Discovery and Validation

Date And Time
Wednesday, October 2, 2024

7:00am to 2:00pm Pacific Time (Los Angeles)
8:00am to 3:00pm Mountain Time (Denver)
9:00am to 4:00pm Central Time (Chicago)
10:00am to 5:00pm Eastern Time (New York)

Location 

Virtual Delivery

• Requires students to join a Zoom meeting from a computer with video turned on. 

Introduction

This 1-day skills course on product discovery and validation offers hands-on training to participants, enabling them to enhance value creation through practical application of discovery and validation skills in product development. The course covers not only greenfield scenarios but also the enhancement of existing products.

Course Description

In this skills class, students will leverage an ongoing case study as a way of applying techniques learned throughout the class and preparing to take what they learn back to their workplace. This course is designed for Product Owners and product teams to enable them to better incorporate discovery and validation into their product development process.

Product discovery and validation focuses the team toward achieving customer outcomes and company impacts. Teams learn how to drive the design together with delivery in short, iterative cycles to assess what works best for the business and the user.

Leveraging product discovery and validation techniques, the course takes a user-centric approach, illustrating how this comes together with development and delivery. Students learn how discovery, delivery, and validation fit together to lead to an end-to-end empirical approach to product development.

Learning Objectives

• Position your product to better fit the needs of your users by understanding the market
• Experiment deliberately by clarifying your assumptions and quantitatively testing them
• Manage risk by validating sooner rather than later and maximizing the amount of work not done
• Use empiricism to refine and discover paths to value iteratively and incrementally

Target Audience

Product Owners and product team members

Advisors

Chad Beier

Chad is an organizational agility advisor, external change agent, and Professional Scrum Trainer (PST) with Scrum.org. He promotes organizational agility and positive pressure for change through speaking, advising, coaching, and training.

As a trusted advisor, he works with all levels of the organization to optimize your business to respond to change. Programmer, project manager, scrum master, product owner, business owner - Chad has a diverse background that helps him connect with people throughout the entire organization.

Jeff Bubolz

Jeff is a Professional Scrum Trainer (PST) with Scrum.org, organizational agility advisor, and speaker. He has been a Product Owner, Scrum Master, and Development Team member and has worked with companies ranging from enterprise to small start-ups.

While working with many teams across many companies Jeff has found that most problems are not technology problems, but are organizational structure, process, and people problems. Jeff brings storytelling, a broad array of experience, along with a collaborative approach to teaching and speaking. 

Jeff takes a practical approach to teaching and coaching organizations how to respond to change and gain organizational agility. He loves teaching and using Scrum, but uses many other tools in the agile toolbox when the situation calls for it.

Questions?

Email training@wiagility.com